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The Idea Vault

The Idea Vault

CLIENT :

VERIZON

CLIENT :

VERIZON

COMPANY :

THE NEW YORK TIMES

COMPANY :

THE NEW YORK TIMES

Role :

Creative director

Role :

Creative director

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THE CHALLENGE

Millions of under-resourced students are lacking the connectivity, technology and skills required for success in today’s digital economy. Verizon have been fostering digital inclusion through a program called Verizon Innovative Learning.

THE APPROACH

We brought some of the brightest minds in education together for a custom TimesTalk featuring The Idea Vault, a huge interactive dome lined with hundreds of lights, each representing a specific school Verizon has helped.

THE RESULT

The experiential event was a huge success and has now been commissioned to go on the road, in order to showcase the incredible message to visitors across the country.

installation exterior

[ 01 ]

idea vault

[ 02 ]

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control panel

[ 03 ]

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case study film

[ 04 ]

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The Idea Vault: a huge interactive dome lined with hundreds of lights, each representing a specific school Verizon has helped and each a metaphor for the ideas and progress made possible by the initiative.

The Idea Vault: a huge interactive dome lined with hundreds of lights, each representing a specific school Verizon has helped and each a metaphor for the ideas and progress made possible by the initiative.

The Idea Vault: a huge interactive dome lined with hundreds of lights, each representing a specific school Verizon has helped and each a metaphor for the ideas and progress made possible by the initiative.

audience participation

[ 05 ]

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idea vault

[ 06 ]

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education event

[ 07 ]

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control panel

[ 08 ]

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A surface hub at the centre of the vault gave visitors information about the program and its goals, as the environment around them reacted in real-time.

A surface hub at the centre of the vault gave visitors information about the program and its goals, as the environment around them reacted in real-time.

A surface hub at the centre of the vault gave visitors information about the program and its goals, as the environment around them reacted in real-time.

ooh build

[ 09 ]

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installation exterior

[ 10 ]

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